Seattle's Most Iconic Brands as Real Housewives Taglines
What if Seattle's most iconic brands got the Real Housewives treatment? As a Seattle copywriting agency that's worked with Pacific Northwest legends (like Nordstrom), we're digging into what makes these brands unforgettable—and why the right words matter for brand building.
Case Study: The Made In Washington Website and Blog
Whitney wrote the Made In Washington website in 2022, and it’s grown into ongoing blog work. Read about how this client came to be, some of the coolest aspects of the project that set her up for success, and how Made In Washington changes the lives of 200+ Washington-based small business owners every year.
Our Love of Functional Medicine Copywriting
Learn how functional medicine copywriting balances credentials with connections, including our tips for writing medical bios and website copy that attracts dream patients.
5 More Books for Female Entrepreneurs
Essential reading for female entrepreneurs to overcome self-doubt, develop authentic leadership skills, and build businesses that align with their values while achieving financial success.
3 Things That Make Popa & Associates *THE* Seattle Copywriting Agency
With nearly a decade in business and 200+ Pacific Northwest clients served, it's no wonder legendary Seattle companies have used Popa & Associates for their Seattle copywriting services. Learn more about why they're choosing P&A (and you should, too) in this blog.
How We Get In The Writing Zone
We all have our own ways of getting in the zone, but there are definitely some trends. Read tips from the whole team in this one!
Founder Stories: Do They Matter?
Do people really care about you and your origin story? Let’s explore.
3 Big Reasons Your Business Needs A Blog
Your business needs a lot of things, and a blog is one of them. Let’s talk about the biggest reasons why.
Why Your Blogs Need Pinnable Images
Learn how to use Pinterest to drive traffic to your small business’s blog and why those blogs need beautiful, helpful images that can be searched easily.
An Open Letter To Me @ 23
All the things I’d tell that eager, idealist corporate climber, knowing what I know now.
Introducing: The Expanded Team P&A
Popa & Associates is growing—and growing up! More inside.
Case Study: The Lakedale Resort Blog
Check out the nerdy numbers from Lakedale’s blog. Don’t worry, I’ll explain them to you!
Introducing Eric: Leif Media x Popa & Associates
Learn more about Eric, owner of Leif Media, and a big P&A support behind-the-scenes.
6 Lessons from 6 Years In Business
They may sound simple, but many were hard for me to implement, at least initially.
5 More Books for Female Entrepreneurs
A follow-up to my first blog about books for female entrepreneurs with five more recs you may not have thought about.
2022 In Review
All the things I learned and did in 2022, including new services offered, courses taken, a whole list of fun stats.
I'll Teach You How To Write Cold Emails
Pitches don’t have to be scary. This post gives you an insider look at my process, links to my on-demand workshop, and offers you 1:1 access to me to talk about your cold emails.
How I Decide When To Fire A Client
My go-to process for deciding when to end a client relationship is just a click away.
5 Books for Female Entrepreneurs
My top five favorite books for female entrepreneurs may surprise you. Or not! Click in to find out.